Even better—if you’re pressed for time—we’ve compiled the 10 steps and examples into a downloadable (PDF) template: But, first things first …
A business plan is a comprehensive roadmap for your small business’ growth and development.
Spend some time thinking about what sets you apart.
If your idea is truly novel, be prepared to explain the customer pain points you see your business solving.
The next step is to outline your ideal customer as well as the actual and potential size of your market.
Target markets—also known as personas—identify demographic information like: If your target market is too broad, it can be a red light for investors.
Your business should be listed last, on the right which is standard practice.
This is often referred to as a competitor analysis table.
Worse, fuzzy goals won’t inspire confidence from investors.
Nor will they have a profitable impact on your business.